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Business marketing concepts and cases

Sarin, Sharad

Business marketing concepts and cases - 2nd ed. - New Delhi CBS Publishers & Distributors Pvt. Ltd. 2023 - xvi, 674p.

ISBN: 9789354665639

Subjects--Topical Terms:
Business marketing--Management
Customer--Organisation--Buying behaviour
Indian markets--Perspective and challenges
Business market strategies

Dewey Class. No.: 658.8 Sa736b2

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Business marketing concepts and cases

Welcome to LNMIIT Central Library
Online Public Access Catalogue