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Creating new markets in the digital economy (Record no. 13539)

MARC details
000 -LEADER
fixed length control field 00450nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170527s2016||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781107461703
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number N4991c
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Irene C. L. NG
245 #0 - TITLE STATEMENT
Title Creating new markets in the digital economy
Remainder of title value and worth
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher Cambridge University Press
Year of publication 2014
Place of publication Delhi
300 ## - PHYSICAL DESCRIPTION
Number of Pages 238 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term ManagementMarketing research; New products; Technological innovations-Economic aspects
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Text Book
Holdings
Lost status Damaged status Collection code Home library Current library Shelving location Date acquired Full call number Accession Number Koha item type
    Other Collection Central Library Central Library   02/08/2017 658.872 N4991c 13914 Text Book

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