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Blue ocean strategy (Record no. 14454)

MARC details
000 -LEADER
fixed length control field 00455nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170527s2016||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781625274496
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number K5601b
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name W. Chan Kim
245 #0 - TITLE STATEMENT
Title Blue ocean strategy
Remainder of title how to create uncontested market space and make the competition irrelevant
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher Harvard Business Review Press
Year of publication 2015
Place of publication Boston
300 ## - PHYSICAL DESCRIPTION
Number of Pages 287 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term ManagementMarket segmentation; New products; management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Text Book
Holdings
Lost status Damaged status Collection code Home library Current library Shelving location Date acquired Full call number Accession Number Koha item type
    Other Collection Central Library Central Library   02/08/2017 658.802 K5601b 14829 Text Book

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