Tata (Record no. 21813)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00477nam a2200193Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190921173725.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190920s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780670084067 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.2 W789t |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Witzel, Morgen |
| 245 #0 - TITLE STATEMENT | |
| Title | Tata |
| Remainder of title | the evolution of a corporate brand |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Penguin Books |
| Year of publication | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 222p |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Branding (Marketing) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | India |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Tata Group |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Donated Books |
| Lost status | Damaged status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Other Collection | Central Library | Central Library | General Stacks | 20/09/2019 | 659.2 W789t | D1474 | Donated Books | ||
| Other Collection | Central Library | Central Library | General Stacks | 21/09/2019 | 659.2 W789t | D903 | Donated Books |