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Marketing for competitiveness Asia to the world! in the age of digital consumers Philip Kotler

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Jersey World Scientific 2017Description: xiv, 288pISBN:
  • 9789813201965
Subject(s): DDC classification:
  • 658.80095 K8487m
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Text Book Text Book Central Library General Stacks Other Collection 658.80095 K8487m (Browse shelf(Opens below)) Available 17471
Total holds: 0
Browsing Central Library shelves, Shelving location: General Stacks, Collection: Other Collection Close shelf browser (Hides shelf browser)
658.8 Sa736b2 Business marketing concepts and cases 658.8 Sch574e9 E-commerce 658.8 Z372s7 Services marketing 658.80095 K8487m Marketing for competitiveness 658.812 B5922r Raving fans! a revolutionary approach to customer services 658.812 H531b Best practices 658.827 Aa41a Aaker on branding

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