Kotler, Philip  <br/><br/>
Marketing management  a South Asian perspective 

 - 13th ed 
 - Delhi  Pearson Education  2009 
 - xlvii, 647p. 
<br/><br/><label>ISBN: </label>9788131716830 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.8 K8487m13