TY - BOOK AU - Carbasho, Tracy TI - Nike: the vision behind the victory SN - 9788184952025 U1 - 338.76 C1771n PY - 2011/// CY - Ahmedabad PB - Jaico Publishing House KW - Sporting goods industry KW - Sports KW - Marketing KW - United States KW - Athletic shoes KW - Footwear industry KW - Nike (Firm) ER -