Kornberger, Martin <br/><br/>
Brand society   how brands transform management and lifestyle 
Martin Kornberger 
 - New Delhi   Cambridge University Press  2010 
 - xx, 300p. 
<br/><br/><label>ISBN: </label>9781107674875 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products<br/>Brand name products--Management<br/>Popular culture
<br/><br/><label>Dewey Class. No.: </label>658.27 K8424b