Kolb, Bonita  <br/><br/>
Marketing research  a concise introduction 
Bonita Kolb 
 - 2nd ed. 
 - London  Sage Publications   2018 
 - xiv, 311p. 
<br/><br/><label>ISBN: </label>9781526419279 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83 K8305m2