TY  - GEN
AU  - fox, April ursula 
TI  - Social media analytics strategy: using data to optimize business performance
SN  - 9781484290248
U1  - 658.872 F83018s2 
PY  - 2022///
CY  - Las Vegas, NV, Usa
PB  - Apress
KW  - Internet marketing
KW  - Digital marketing
KW  - Social media
KW  - promotional activities
KW  - Business
KW  - Big data
ER  -