TY  - BOOK
AU  - Prahalad, C. K. 
TI  - Fortune at the bottom of the pyramid
SN  - 9788177587760
U1  - 338.8881724 P8844f 
PY  - 2005///
CY  - Delhi
PB  - Wharton School Publishing
KW  - Developing countries
KW  - Non
KW  - Governmental organizations
KW  - Economic assistance
KW  - International business enterprises
KW  - Social aspects
KW  - Globalization
KW  - Economic aspects
KW  - Poverty
KW  - Prevention
ER  -