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	1.	Psychological foundations of marketing the keys to consumer behavior Allan J. Kimmel by Kimmel, Allan J Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London Routledge 2018 Availability: Items available for loan: Central Library (1)Call number: 658.80019 K571p2. Place hold Save to lists Add to cart (remove)
	2.	Understanding Indian consumers by Maheswaran, Durairaj Puliyel, Thomas Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Oxford University Press 2018 Availability: Items available for loan: Central Library (2)Call number: 658.8342 M2779u, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8342 M2779u. Place hold Save to lists Add to cart (remove)

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