000			00455nam a2200133Ia 4500
008			170527s2016||||xx |||||||||||||| ||und||
020			_a9781625274496
082			_a658.802 _bK5601b
100			_aW. Chan Kim
245		0	_aBlue ocean strategy _bhow to create uncontested market space and make the competition irrelevant
260			_bHarvard Business Review Press _c2015 _aBoston
300			_a287 p.
650			_aManagementMarket segmentation; New products; management
942			_cBK
999			_c14454 _d14454