000 | 00454nam a2200169Ia 4500 | ||
---|---|---|---|
005 | 20240722181436.0 | ||
008 | 170527s2016||||xx |||||||||||||| ||und|| | ||
020 | _a9780195672622 | ||
082 | _a658.8 P182i | ||
100 | _a Palmer, Adrian | ||
245 | 0 |
_aIntroduction to marketing: _btheory and practice |
|
260 |
_bOxford University Press _c2004 _aNew Delhi |
||
300 | _axxiv,645p. | ||
650 | _aMarketing | ||
650 | _aMarketing research | ||
942 | _cBK | ||
999 |
_c5696 _d5696 |