Consumer behaviour
Kumar, S. Ramesh
Consumer behaviour the Indian context (concepts and cases) - 2nd ed - Noida Pearson 2017 - xi, 329p
9789332586499
India
Branding (Marketing)
Brand name products
658.8342 K9601c2
Consumer behaviour the Indian context (concepts and cases) - 2nd ed - Noida Pearson 2017 - xi, 329p
9789332586499
India
Branding (Marketing)
Brand name products
658.8342 K9601c2